"Cloud Watchers", the group of VM fans who rented an airplane to grab The CW's attention, are now working on a new plan. The idea is THINK BIG, this time with DVDs rather than planes.

Our focus is now on getting Veronica Mars Season 1 DVDs into as many libraries as possible. Libraries in all 50 states, and the top 100 Neilsen markets, to be exact.

Thanks to earlier group efforts, over 150 sets of DVDs have already been donated and accepted by libraries all over the US, plus some countries abroad as well. We're hoping to at least double that total number by VM's Season 3 premiere. Help us do that.

First, some clarifications: The Wall Street Journal first reported some completely false information about our campaign. Incorrect wording on the banner we purchased was one mistake on their part, but most importantly, we absolutely did not spend $4000 on the plane. TV Guide, and some other media outlets, then picked up the inaccurate WSJ info, and repeated it. The Cloud Watchers campaign did manage to raise over $5000, but only a fraction of that was spent on the plane. We used funds donated to the campaign for several different projects, all aimed at helping get VM renewed. Here's a breakdown-

Plane: 1,800 (paid)
Press: 240.91 (paid) includes press release and postcards
Care Packages: 897.00 (paid) sent to CW Execs and various VM friendly press
Flowers: 470.24 (paid) sent to Dawn Ostroff
DVDs: 1,365.15 (paid) 51 sets sent to libraries in the Top 10 television markets
(does NOT include the total number of DVDs donated by individuals)

Total dollars spent: 4,773.30
Total remaining in budget: 876.04

Grand total for donations received in cash: 5,649.34

Any new donations received, will go right back into the DVD campaign and related efforts. Join us in ensuring Veronica gets a full 3rd season. If you aren't comfortable donating cash, please consider purchasing a set of DVDs on your own, and donating them to a market in need. Please visit
the Cloud Watchers Community to find out what libraries still need donations.

If all VM fans band together, who knows what we might accomplish?

MORE INFORMATION

Look to the Skies

Library Campaign

A Private Eye's Guide to Donating to Your Local Library

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